GDPR Recommendations for AdSense Publishers

Posted on May 11, 2018 at 2:09 pm

Some recommendations to be GDPR-compliant with AdSense:

1) Write a link to Google Privacy policy in your cookie banner/privacy policy:

https://policies.google.com/technologies/partner-sites

2) Stop personalized ads for European EU traffic on AdSense:

3) Let users know (via cookie banner?) that personalized ads are disabled

4) Create a proper privacy policy page

5) Use a cookie banner script to consent/deny cookies:

Commercial:
 
https://www.civicuk.com/cookie-control
https://www.cookiebot.com/en/
 
Open-Source/Free:
 
https://github.com/SouthCoastWebDesign/gdpr-cookie
https://github.com/dobarkod/cookie-banner

More useful links:

Ads personalization settings in Google’s publisher ad tags

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