IP anonymization with analytics.js – Google Analytics

Posted on May 21, 2018 at 9:44 pm

You can anonymize user’s IP with analytics.js Google Analytics like this:

  (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
  ga('create', 'GA_TRACKING_ID', 'auto');
  ga('send', 'pageview');
  ga('set', 'anonymizeIp', true);
</script>

This code indicates the user’s IP is anonymized:

ga('set', 'anonymizeIp', true);

Make sure to replace GA_TRACKING_ID with your Google Analytics ID.

Read more info here:

IP Anonymization | Analytics for Web (analytics.js)

Receive updates via email

Other Posts

Updated Posts